Metalcraft

Friday, November 25, 2016
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The History of Metalcraft Toys

 Metalcraft Toys began as Metallic Industries in 1920. G. Carlton Hosch had a vision to make toys for two or more children to play with together. Many of the first toys that he and his company made were playground type toys. In 1926, sales of these types of toys began to decline. So Mr. Hosch went back to the drawing board and decided to rename the company "Metalcraft Juniors." In addition to renaming the company, they began to offer airplanes and building sets. These were very successful because, for a small price, parents were able to buy their children one package that could make many different types of airplane or train construction sets.

In 1931, Metalcraft designed a series of small, pressed steel trucks that sold for only 25 cents each. They had perfect timing with the creation of these trucks because the peak of The Great Depression forced families to downsize their spending. The pressed steel trucks have been by far their most popular toy ever produced. The production of these toys lasted from 1931 to the beginning of World War II. At that point the company faded away. This website focuses on the Metalcraft toys that were produced in the 1930's.*

Citation: http://metalcrafttoys.com/history.html

Metalcraft Identification:

1. Sometimes the name of  Metalcraft is pressed into the bottom of the toy.

2. Interlocking pieces:
One part with small projections inserts into  another part with small oval holes .
 The projections are twisted to lock one part  into the other.

1930'S METALCRAFT. "COCA COLA DELIVERY WHITE TRUCK", PRESSED STEEL, 11"  (280 mm) LARGE, METAL WHEELS, ALL ORIGINAL WITH GLASS BOTTLES, MINOR MARKS, LOSS PAINT, SLIGHT LOSS OF DECALS. 

PRIVATE LABEL. METAL-CRAFT. "WHITE KING DELIVERY", PRESSED STEEL TRUCK TOY. 

Length 12"   305 mm

PRIVATE LABEL. METAL-CRAFT. "WESTON'S ENGLISH QUALITY BISCUITS", PRESSED STEEL TRUCK TOY. 

Length: 12" 305 mm

1930'S N-O-S METALCRAFT 182 GOODRICH SERVICE TRUCK STEEL ORIGINAL BOX 

Length: 12 3/4" 324 mm 

In the bottom photo of the underneath of the toy there is a yellow arrow pointing 
to the Metalcraft name that was pressed into the metal.

 MADE BY METAL-CRAFT CO. MODEL "SELL MOTOR OIL & CANS TOY TRUCK", PRESSED STEEL, 5 ORIGINAL OIL CANS,.

 Length:12 3/4" 325 mm

1930s METALCRAFT Toy Truck " St. Louis " Delivery Truck 

Nice all original Metalcraft Corp. delivery truck, made in St. Louis. Still has tailgate attached & intact. Some paint loss, but all & all this truck's in good condition. Appears that the windshield frame is missing. Truck measures approx. 11 1/2" long, about 5 1/4" tall, approx. 4 1/4' wide. 

290 mm x 134 mm  116 mm)

Thanks for dropping by,

and as always,

Have a great part of the day or night.

Stacey Bindman

toysearcher@gmail.com